Danica Farley is the Public
Relations and Communications Manager for Downtown Alliance. She has been
employed by the Downtown Alliance since November 2007. Danica is responsible for
various publications, written communication, media interaction, Web site
content, and promotion of activities and events. Ms. Farley received a Bachelor
of Arts degree in Political Science from the University of Utah and a Master of
Professional Communication degree from Westminster College. Her most recent work
has been with Utah Style and Design Magazine and Cactus and Tropicals.
